Super Bowl LVIII and the New Orleans Economy
Today, the NFL announced that New Orleans will host the Super Bowl in 2024. Here at ACCENT New Orleans, we could not be more excited! In 2024, Super Bowl LVIII and Mardi Gras will overlap, and the combined magic of these dazzling events will surely bring media attention to the Crescent City. This will boost tourism numbers as well as revenue for the local economy.
In 2013, Super Bowl XLVII came to New Orleans and brought with it tremendous economic impact. The University of New Orleans estimates that in 2013 alone, the Super Bowl brought 480 million dollars into the New Orleans economy. Overall, New Orleans has hosted 10 Super Bowls, with Super Bowl LVIII marking the 11th.
Owner of ACCENT New Orleans, Diane Lyons has facilitated events with Super Bowl magic since 1978:
“Having worked on 7 Super Bowls, we know the potential effect Super Bowl LVIII will have on the New Orleans economy. In the past, we have worked closely with local vendors to put together Super Bowl parties and VIP events. As a destination management company, we have close ties with hundreds of local small businesses. We partner with caterers, photographers, lighting designers, landscape engineers, balloon vendors, and other local vendors to put on our events.” Diane explains.
The economic impact of the tourists that will flock to New Orleans in 2024 will likely surpass that of 2013. This means increased business for hotels and restaurants as well as small shops and local vendors. As a result, the Super Bowl offers a unique opportunity for small businesses to partner with large corporations to turn their event visions into reality. This collaboration generates massive revenue for the local New Orleans economy.
We cannot wait to see what 2024 has in store. Here at ACCENT New Orleans, we are eagerly preparing for our 8th Super Bowl.
Check out this video of President Diane Lyons speaking about Super Bowl LVIII: