The countdown to 2025 is on! New Orleans is set to host Super Bowl LIX, and here at ACCENT New Orleans DMC, we’re gearing up for an epic year that promises an economic and cultural boom.

 

National Football League (NFL) and the New Orleans Super Bowl LIX Host Committee gathered on October 15, 2024, at Mardi Gras World to announce the Super Bowl LIX event calendar. Image courtesy of the Morial Convention Center.

 

The Big Easy will transform into the heartbeat of both sports and celebration, showcasing how we blend hospitality, pageantry, and unforgettable experiences. If you’re in event planning, this is the perfect time to witness the unique opportunities only New Orleans can offer and to see why our city is built to host. As Walt Leger III, president and CEO of New Orleans & Company said:

No city is Built to Host sporting events and other iconic gatherings better than New Orleans. From Miss Universe to major conventions to NCAA Final Fours, New Orleans knows how to execute major events with excellence. The city is walkable, with 26,000 hotel rooms within a two-mile radius of the Caesars Superdome, the French Quarter and some of the world’s best restaurants, museums and attractions.

The Super Bowl Legacy in New Orleans

 

When it comes to hosting major events, New Orleans boasts an impressive legacy. We’ve proudly hosted 10 Super Bowls, and in 2013, Super Bowl XLVII brought a jaw-dropping $480 million to our local economy, according to the University of New Orleans.

 

The Superdome during Super Bowl XLVII in 2013.

 

Fast-forward to 2025, and Super Bowl LIX will mark a record-tying 11th time that New Orleans has been selected to host the game and is anticipated to bring in well over $500 million. This high-profile event promises a surge in tourism, revenue, and unparalleled exposure for local businesses.

 

Creating Unforgettable Super Bowl Experiences

 

It’s not magic that brings these major events to New Orleans. It takes hard work, experience and leadership. As a premier destination management company established in 1991, ACCENT New Orleans has a long-standing reputation for curating impactful, memorable events. Diane Lyons, our President, shares:

Having worked on seven Super Bowls, we’ve seen firsthand how transformative events like it can be for New Orleans. By working closely with local caterers, photographers, lighting designers, and many others, we bring together unique experiences that reflect the city’s vibrant spirit. Our deep connections and experience with local vendors help us create memorable events that showcase what makes New Orleans special.

The Mercedez-Benz Superdome in New Orleans, Louisiana immediately following Super Bowl XLVII, on February 3, 2013. Au Kirk, Mercedes-Benz Superdome following Super Bowl XLVII, CC BY 2.0

 

The Economic Ripple Effect of Super Bowl LIX

 

The impact of Super Bowl LIX will extend far beyond the stadium, bringing a dynamic economic boost to New Orleans. Hotels, restaurants, boutiques, and local artisans are set to experience increased business, while event planners and businesses in the hospitality and event sectors gain a prime opportunity to showcase the best of New Orleans and capture substantial revenue.

 

Opportunities to Consider:

 

• • • Partner Early with Key Vendors: With demand skyrocketing, local hotels, restaurants, and service providers can benefit by teaming up to offer exclusive packages and experiences.
    • Maximize Sponsorships: The Super Bowl attracts brands eager to connect with this audience. Businesses can align with sponsors for extra visibility and creative collaborations.
    • Turn Visitors into Regulars: With unforgettable experiences, businesses can encourage guests to return, building loyalty that lasts well beyond game day.

 

The Super Bowl is more than a moment; it’s a chance for New Orleans businesses—and those from beyond the Crescent City aiming to make their mark—to shine and build lasting connections.

 

Ready for 2025?

 

With Super Bowl LIX on the horizon, the buzz in New Orleans is undeniable. At ACCENT New Orleans DMC, we’re excited to help make this the most memorable Super Bowl experience yet. Let us bring your event to life with the vibrant spirit and unmatched energy that only New Orleans can deliver.

 

Want your event to capture the true essence of the Big Easy? Let’s make it happen. Reach out and let’s create something unforgettable! 🏈✨

 

(504) 524-1227 // info@accent-dmc.com

 

 

ACCENT New Orleans DMC Capabilities

 

• Full-Scale Event Production: From concept to execution, we handle everything.
• Tailored VIP Experiences: Customized gatherings that reflect the vibrant spirit of New Orleans.
• Local Partnerships: Collaborations with trusted local vendors—caterers, florists, entertainers, and more—to make your event unique and flawless.
• Proven Expertise: Over three decades of experience managing high-profile events and major gatherings.

 

Event Planning // Meeting Planning // Entertainment
Transportation // Authentic Experiences // Event Promotion